Starting your own home business is a liberating thing. You will be your own boss and in control of your own destiny. Unfortunately those positives can also be huge negatives as well. When you are your own boss all of the success and failure rests slowly on you. Here’s some tips to try to keep yourself in the success column.
If you run a home business which requires a large amount of talk time with your clients, consider investing in a second phone line or a business-only cell phone. These phone plans will be 100% deductible as business expenses, and will also ensure that your clients will have an easier time reaching you on a dedicated line.
Make a plan for your home business before you just go jumping in. If you know what you’re going to do and when you’re going to do it, you’ll be much more likely to meet your goals. Starting a business without a plan is like trying to drive to an unknown location without a map – even if you know where you’d like to end up, you probably won’t get there in any reasonable timeframe.
If you are looking to make some extra cash by starting up a home business, you should try to start an affiliate marketing business. While this may seem unfamiliar and confusing to most, it is a simple process. You simply direct traffic to a site and get commission for the leads.
Ask the other members of your household to refrain from interrupting or otherwise compromising your work. Keep regular work hours so that they know what to expect. If you have kids, schedule work hours while they are occupied at school or extracurricular activities. Don’t leave work materials in common areas where they might be moved or damaged.
Business cards are a great way to promote your home based business and get your name out to the community. Search for free business cards online and then distribute them wherever you go, including grocery stores, dentist offices and your children’s schools.
Attracting clients to your home business is integral to its success. Social media because of its popularity can be a critical medium for advertising and marketing your business. Your business should have its Social Media feed. You can also find creative ways to market your business on websites like Reddit and Digg. Finally, since you are working from home and likely using the same computers for both personal and business use, make sure to keep the accounts separate!
Figure out what you will name your business and set up a website relevant to your business name. It’s easier than you may think to have your own website and you can get your own domain name for as low as $9. You can also expand your business with a website.
Assemble a profile of your typcial customer. How much money do they make? Where do they live and work, and what are their needs? How old are they and do they have children? Identify them, figure out where they shop, then get your products into those locations. If your market is parents, try organizing a fundraiser program with local schools, allowing the school or organization to keep a portion of the sales.
Obtain all necessary permits and licenses. If you sell a product, you may need a state sales-tax certificate, and if customers visit your home, you may need an occupancy permit. License and zoning laws can be complicated but can usually be found online. If you’re unsure, it’s best to hire a lawyer. Obeying the laws will help you avoid being fined or even losing your business.
Create an email address for your home business that has the name of your company in it. Every communication that you send out will then make your name highly visible to others. This increases the likelihood that people will remember who you are, and they will be able to search for your business if they want to purchase from you again.
Create a business plan before you open your home business. This will help you think through everything you need to do to achieve your goals. You can find examples and templates for a variety of business plan styles online. These documents also allow you to troubleshoot ahead of time as you consider the type of problems you may encounter.
For your home business, give your customers the option of buying your product online. Online payments are very common and some customers may be less likely to buy your product if they see that online payments are not an option. You can offer the option of telephone payment, as well as, online payments.
To maintain a professional image for your business, be really careful what information about you can be seen on social networks. Remember that these days social networks are a popular way for potential customers to check up on you! If you are going to let clients see your Facebook or Twitter accounts, then make sure that everything that you post – from your profile picture to daily updates – reflects positively on your professional persona.
Hopefully you’ve learned some tricks and tips to feel more comfortable about your new venture. The advice given here needs to be applied diligently to your business so that you can make sure that in the end, you are happy to be your own boss instead of wishing you had just stayed in your cubicle. So, make a list and get to work on it as soon as possible.
